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Is there a path to more advisers writing insurance?

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27 October 2023 by Keith Ford, Independent Financial Adviser

Article link: https://www.ifa.com.au/risk/33460-is-there-a-path-to-more-advisers-writing-insurance

Fewer advisers are providing risk advice and, according to an executive, licensees are the answer.

In September, Adviser Ratings released numbers that showed half of all life policies were written by just 493 advisers in the six months to 30 June 2023. The other 50 per cent were written by 5,880 advisers, taking the total pool of advisers that wrote life policies to 6,373.

“The retail life industry is currently surviving on a small cohort of advisers to bring in new business,” Adviser Ratings said at the time.


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